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Papers On Graphic Arts
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Graphic Design and Contemporary Photographic Theory
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A 5 page discussion of the parallels between computer-aided graphic design and conventional photographic theory. Emphasizes the tremendous diversity of tools which are available to the graphic design artist and discusses how these tools are similar to those available to conventional photographers but much more extensive. Concludes that the graphic design artist must recognize not only the tools and methodologies which are available but also the traditional value system which is associated with those tools. Bibliography lists 3 sources.
Filename: PPphoto.wps

Graphic Design, Corporate Identity and Subculture
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This 12 page paper considers the importance of graphic design in the formation of cooperate identity, and the way in which sub culture is used successfully and unsuccessfully. The writer looks at influence of logo’s such as the IBM logo as well as more modern manifestations, such the attempt to change the corporate image of British Airways and the controversial tail fin designs. The bibliography cites 7 sources.
Filename: TElogode.rtf


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